MBA Podcast: You're Aiming Too Low
The vast majority of value that students derive from their MBA degrees comes from the brand equity of their schools. So the most important thing you can do when developing your business school plans is aim high.
In business school, perhaps more than in any other graduate-level program, the brand equity of your degree determines the trajectory of your career. It's completely unfair, of course, and it's stupid, but that's how the system works. If you get into a top-tier or very good second-tier school, you're going to have career opportunities that most others don't.
And it doesn't matter whether you're the best or worst student in your class. The perception that comes with being admitted to an elite MBA school is enough to open doors throughout your career.
This Podcast
In this podcast, we'll talk about the opportunities that come with elite busines schools, and explain why they're so much better than the opportunities typically offered by lesser programs
The point, of course, is to get you to step up — to take the admissions process seriously and do the work we recommend. Accept that this process will be a time-consuming grind, but also understand why it's such a good investment at this stage of your career.
